Category: Uncategorized

Businesses that grow fast and sustain success

What About B.O.B? Eight Steps to Prevent Burnout

Many successful entrepreneurs have grown an enterprise that extends beyond their own skillset. Work is either delegated to outsourced contractors or a handful of employees. This helps complete more projects and grow sales. Yet I found many owners suffer from a common trait that doesn’t discriminate based on the size of business or number of employees.

Three Tips to Drive Stronger Customer Relationships

Are you all about relationships or transactional? Seems silly, right? Of course you are not transactional. You love your customers! But do they love you?

The C8 Corvette - Credit: Chevrolet

What are You Willing to Do to Grow?

Ever since I was a little kid I’ve been into cars. As I’ve gotten older not much has changed. One particular model has always had a soft spot in my heart. The Chevrolet Corvette. I remember seeing pictures of them in my dad’s car magazines. Heck even the astronauts from the Apollo moon missions drove…
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What is Your Moonshot?

Credit: NASA Today marks the 50th Anniversary of the first time we sent a man to the moon.  Coincidentally it is also the same day I was born.  My running joke is I was so special they sent astronauts to another celestial body to celebrate.  This event has always held a special place in my…
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Sometimes You Need to Go Slow to Go Fast

Building a company that can withstand rapid growth requires more than the ability to move quickly.

What’s a Fractional CFO and Who Needs One?

by Richard Veltre Although “fractional CFO” sounds like complicated math, it’s really a simple concept – take a full-time CFO and ask him or her to work for your company for less than full time (so, a ‘fraction’ of his or her time). Some of you will ask, “OK, so what is a CFO?”  CFO stands…
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There is No Reward for Hard Work

For generations we have been sold a lie that with hard work and determination you will be successful. The reality is hard work does little to guarantee any success you may have. I grew up on a dairy farm so I was no stranger to physical labor. My parents instilled early on that working hard…
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Some Favorite Business and Marketing Books

By Randy GunterRead any good books lately? I used to read all of the time, these days I tend to listen to book on CDs and podcasts more than I actually read the books. Of course Dan Paulson and the pit crew have their books, but I thought I would suggest a few of my…
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Increasing Profits

By Randy GunterIt’s always gratifying when clients have record-breaking sales performances. Although we would love to take all thecredit for this, it really is more about their leadership and attitude than anything else. For most companies, the end of ta quarter becomes a measuring stick on their success, and also signifies a time to reevaluate…
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The USP Myth

By Randy GunterAlmost every ad agency in the world subscribes to the USP—the Unique Selling Proposition. What they typically tell their clients is we need to find the one thing that makes your company unique in all of the world, and that is the message that we are going to extoll in all of our…
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